Glossary

Some of the terms used in the "Get Paid To" industry can be a little baffling when you first come across them, so we have explained some of them here, along with some of the Cash Crusader Admin functions.

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

A

Add-on: a piece of software (usually written by a third party) that can be used with Cash Crusader to give it extra functionality. It is not accessed by means of the Admin area, but integrates seamlessly with the rest of the script.

Admin: The central control area in Cash Crusader (and other GPT programs), where the owner carries out day to day tasks.

Affiliate: A person who places advertising on his or her website, and is paid a commission for sales, leads or clicks by the merchant, via an affiliate network.

Autosurf: A form of internet advertising ("Paid to Surf"), in which a series of websites are shown one after the other, with a timed interval between each one. Members get paid for viewing the sites, and can also buy exposures for their own affiliate URLs. Cash Crusader has an autosurf facility, but as this type of advertising is now out of favor, we do not cover it in detail here.

If however you are interested in starting your own paid-to-surf site, a comprehensive, stand-alone autosurf script is available from Scripts-R-Us.

B

Bad Turing Clicks Report: A section in Admin for determining which members are either clicking the wrong Turing Numbers, or using automated click software to try and cheat the system.

Banner Impressions: A form of on-site advertising in which an advertisers banner is displayed for a pre-determined amount of time (typically 30 or 60 days), with no limitation on the number of impressions shown.

Blocking Options: A section in Admin, which allows the site owner to block certain browsers, e-mail addresses, domains, IPs and host names.

C

Cashback: A method of rewarding members with a fixed amount, or a percentage of sale price, when they purchase goods and services from a third party through your on-site links.

Cashout (or Cash-Out): When applied to site members, the act of withdrawing money from your account.

Click Climbing Contest: a plug-in function that allows you to create "Top Clicker" contests on your site.

Click Counters: Special registers within Cash Crusader that keep track of the clicks made by each site member. There are separate click counters for cash, points, referrals and total number of clicks. These can all be reset at any time by the site owner if necessary.

Cookie: A piece of information which a web server can store temporarily in a web browser, and download to the hard-drive for later retrieval. This is useful for having the browser remember some specific information, e.g. a password.

D

Downline: If you are a member of a PTR or PTC site, your downline consists of other members who have joined through your coded referral links. They continue to earn you referral bonuses for as long as they remain members.

G

GIF (Graphics Interchange Format): A graphics file format, commonly used for website images, using the .gif file extension. Suitable for images with sharp edges, and relatively few gradations of color, such as line art and text.

J

JPEG or JPG (Joint Photographic Expert Group): Term for an image file commonly used for website images, typically photographs and high definition picture files.

K

Keywords: In the sense of members e-mail subject interests (which they select on their Profile Page), these are words and phrases such as "Home and Garden", "Motoring", "Shopping", etc. They are used to determine which e-mails are sent through to members' inboxes.

Keywords are also special words and phrases, separated by commas, that are inserted into the header of your pages, to help give your site a better ranking in the search engine results.

M

Membership Types: Admin function, used to create, edit and delete the various types of membership available on your site. These could include Bronze, Silver, and Gold memberships, with relevant referral levels for each type, Pending (see Getting Started), and Normal membership.

O

Opt-in Mailing List: All members of PTR sites belong to an opt-in mailing list. It is simply a roll of users who have agreed to receive paid e-mails on a regular basis. Contrast this with spam, which is unwanted e-mail sent to your inbox without your permission, in an attempt to sell you something.

P

Plug-in: A piece of software, which has been specially designed to add extra functionality to a Cash Crusader site. It is accessed via the Admin area under the heading "Plug-ins".

PTR or "Paid to Read": Another term for a "Get Paid To" website. Also stands for Paid to Review, another earning section in Cash Crusader, whereby members get paid a small amount for reviewing a web site, writing down their opinion, and rating it on a scale of 1 to 5.

PTSU or "Paid to Sign Up": a section of a "Get Paid To" website which pays members a small amount for signing up to newsletters, free services, etc.

Purge Old Accounts: Admin function which allows the total removal of suspended or deleted accounts from the database.

R

Referral: a person who has been recruited as a member of a PTR site by an existing member of that site.

S

Search Ads: These are ads which feature sites where the user can search for just about any product or service they desire. Because not all members will want to receive this type of site link, you can offer "Search Ads" as a separate ad option on your advertising page, and as an e-mail subject option on the members' Profile pages.

Site Offline Setting: Admin function that allows you to upload a customizable "Site Offline" page, to temporarily take the place of your normal home page. Useful when you are on vacation, or need to make some changes to your site.

T

Targeting: A method of ensuring that paid e-mail is sent to one (or a number of) selected countries, and/or selected subject interests.

Turing Number: A randomly generated security number, used to help combat cheats (see Anti-Cheat Settings section for full details).

U

Unlicensed Site: A PTR site that has been set up using a pirated copy, or otherwise illegally-obtained version of the site script.

Upline: Basically a downline in reverse (q.v.). If you are a site member, your upline includes the person who referred you, the people who in turn referred them, and so on.

V

Vacation Mode: A Cash Crusader facility that allows members to place their accounts on hold, should they be away for long periods of time. They will not earn any money from their referrals while their accounts are in Vacation mode.

That concludes the guide - if you do decide to go ahead with your own site, Good Luck, and enjoy your experiences!

END.